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Why The LA Dodgers Accelerator Is Combining Sports, Investment and Startups

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 Why The LA Dodgers Accelerator Is Combining Sports, Investment and Startups
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By mdorman
In Uncategorized
Posted August 25, 2015

Why The LA Dodgers Accelerator Is Combining Sports, Investment and Startups

At first glance, it might not be clear why a sports organization like the LA Dodgers might be in the business of startup accelerators–until you realize  that the current owners of the [...]

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 The Age Delusion
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By mdorman
In B2B, Campaigns, Case Studies, Content, Interview, LinkedIn, Media, Mobile, Publishing, Social Media
Posted April 13, 2015

The Age Delusion

Who are the sharpest thinkers you know, able to come up with snappy ad libs that leave you all “I-wish-I’d-thought-of-that? A lot of those great minds reside in heads with graying hair. I’d [...]

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 Media Map: East Is East, West Is Newest
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By mdorman
In Campaigns, Case Studies, Content, Media, Mobile, Music, Publishing, Social Media, Video, YouTube
Posted March 17, 2015

Media Map: East Is East, West Is Newest

When Johnny Carson moved “The Tonight Show” from New York to “beautiful downtown Burbank” back in 1972, it was the opening volley in a battle for media supremacy and relevance. I think it’s now [...]

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By mdorman
In B2B, Campaigns, Content, Engagement, facebook, LinkedIn, Pinterest, Publishing, Search Engine Marketing, Social Commerce, Social Media, Uncategorized, Video, YouTube
Posted October 31, 2014

Seasonal Content Works, Make It, Use It

This is the time of year when you should have an arsenal of seasonal content at your disposal. Right now, people are spending a lot of time online researching Halloween costumes; soon it’ll be [...]

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By mdorman
In Big Data, Campaigns, Case Studies, Content, Daily Deals, Engagement, facebook, Mobile, Music, Social Commerce
Posted September 26, 2014

Event Ticketing Tech Trends

I love going to see live music, and I’m not the only one. The touring business is big business. Problem is, the ticket-buying process—an unpleasant transaction packed with excessive fees—has been [...]

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By mdorman
In B2B, Big Data, Campaigns, Content, Engagement, Mobile, Uncategorized, Video, YouTube
Posted August 27, 2014

Navigating the Shift to Digital and Mobile Video

Until recently, traditional TV players had brushed off the notion that digital will have a heavy impact on their business or market share. Honestly who could blame them, considering the platform [...]

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By mdorman
In B2B, Big Data, Campaigns, Content, Daily Deals, Engagement, facebook, Mobile, Pinterest, Social Commerce, Social Media, twitter
Posted July 16, 2014

Fashion Retail With A Personal Touch

Nothing changes as quickly as fashion. Trends come and go, white is the new black, short is the new long. Can I still wear my skinny jeans? Nobody seems to know. For consumers, the constant [...]

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By mdorman
In B2B, Campaigns, Content, Engagement, Publishing, Social Media, Video, YouTube
Posted June 9, 2014

Increase Your Video’s Impact by Improving the User Experience

We all want our videos to succeed online. We want lots of people to watch them, and for those people to get our message then act on it. We spend time and money to produce great videos. We embed [...]

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By mdorman
In B2B, Campaigns, Case Studies, Content, Daily Deals, Engagement, Mobile, Social Media
Posted May 8, 2014

In Defense Of SMS

Our mobile devices are magical things. We can use them to film and edit our own movies, video chat with our friends on other continents, locate the nearest Indian restaurant, or take 1500 [...]

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By mdorman
In Campaigns, Content, Engagement, Search Engine Marketing, Social Media, YouTube
Posted April 14, 2014

Video Content + Video Syndication = One-two Punch Success

  For businesses of any size, a solid video strategy is a must. Video drives sales, builds brands and can be targeted and syndicated with precision. Video content can also produce huge [...]

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Michael Dorman


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