PLANNING / EXAMINE
- Social Media Auditing & Mapping – your social media universe (and your competitors) dissected, analyzed and structured for engagement.
- Digital Marketing Strategy & Planning – matching goals with sustainable execution and creative across all platforms and technologies.
- Audience Development & Segmentation – identifying the gathering spots for customers by layering specific interests and lifestyles.
- Staff Training & Education – bringing your team current on how to create authentic, effective and transparent engagement with your audience.
EXECUTION / ENGAGE
- Community Management – Social media is fertile ground for engagement. Our trained agents use a proven conversational approach.
- Perception Management – We know who’s saying what about your company and your brands. And, we know how to influence the direction it takes.
- Digital Marketing – Your information and ads managed, monitored and optimized with bloggers, newsletters, forums and sites 24/7.
- Influencer Relations – Using simple access and privilege, we identify your most connected customers and put their influence to work for you.
- Branded Content – we make websites, micro-sites, customized content, blogs, widgets, apps, ads, sweepstakes and then some.
MEASUREMENT / EVALUATE
- Reporting and Analytics – We provide proven ways of quantifying and evaluating data collected and sentiment as often as you’d like.
- Return On Engagement Evaluation – We do our best to scientifically measure the emotional intangibles of your audience and it’s value to you.
- Re-Engagement Strategy – Using collected data and emerging trends, we modify, augment and improve ongoing strategy and execution.
For more information about our social media marketing services contact Media Needle.