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When we talk to clients about social media they usually talk about Facebook, Twitter and Instagram, but depending on the brands goals the real opportunity could be on Pinterest. Pinterest is the [...]

The daily deal business has changed a lot over the past few years. While it’s true that consumers still want to save a few bucks (perhaps more than ever), they’ve largely abandoned the model of [...]

Social media is affecting the world in big ways, both good and bad. Just a few years ago, news didn’t travel as quickly as it now does through Twitter, Facebook, news aggregators, etc. [...]

Are you in a restaurant rut? Hungry, but not sure where to go? Often, hitting the old neighborhood standby, with its familiar menu—maybe even a waiter who knows your name—can be the path of least [...]

Since we’ve recently highlighted a few of our favorite social media case studies, this week we thought we’d bring attention to some top social media agencies and what they are doing. These are [...]

This week, we continue our interview series by speaking to Mike Volpe, Chief Marketing Officer at HubSpot, a marketing software company. Volpe leads the company’s lead generation and [...]

This week, we begin our series of interviews with social media superstars. First up is author, certified Sommelier and brand strategist Rick Bakas, of Bakas Media in San Francisco. As the first [...]

I’ve been asked to write a blog post. A blog? Me? But I get PAID to write and to whip other people’s meandering brain-farts into glorious prose! Well, that is, I did until two weeks ago, when I [...]

*This is the second of a two-part series on social media platforms. Last week, we discussed social media platforms that are used on a personal level, like Facebook and Digg. This week, we [...]

In our last blog, we discussed social media success stories and what it takes to run a successful social media campaign. For every great social media campaign, however, there are multiple [...]